What are the critical digital trends in sport today?
How are these trends moving the sponsorship, marketing and activation needles?
And what marketers need to know to get them thinking about their implication and application.
Our PoV infographic to get the conversation started.
The pandemic accelerated adoption of new technologies and which are the key trends that are moving the needle for both asset owners and marketers. Brands need to understand these and how they fit into their business plans as most if not all, provide crucial data points which can then be leveraged by brands to further enhance their product offerings.
Our PoV focuses on six such key trends and we believe that they will lead the way in which sport is consumed and marketed.
